Layout Teardown: Episode 5 - Why Slickdeals.com's Ads Just Work – A Deep Dive

In this episode, we dive into Slickdeals.com — one of the largest coupon and deals platforms in the U.S.. Ben and Brock unpack how Slickdeals monetises through affiliate links, a community-driven content model, and programmatic advertising. They explore how the site balances UX and monetisation across multiple touchpoints, and share actionable insights for publishers on maximising ad placements without compromising user experience. Tune in to understand how Slickdeals blends retail media, programmatic ads, and user engagement to build a high-revenue ecosystem.