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Using AdSense

Ready for more? We’ve got you. Larger publishers like you don’t settle for the bare minimum. Get an expert team in your corner, more customisation, and more service capability to take your revenue to the next level.

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Get more demand without losing users

We’ve taken on hundreds of AdSense publishers who are now happier with Publift.  Our publishers see about 43% of their revenue from other ad networks. Connect up to about 40 SSPs for the chance to plug in to many advertisers as possible. *Estimated figure derived from the average revenue distribution of Publift’s clients in July 2024.

Overwhelmed with changing adtech and policies?

Compliance, consent, cookies – we’ve got you covered. Publift’s mission is to guide publishers like you through the complexities of adtech. We simplify it for you.

Get more demand without losing users

We’ve taken on hundreds of AdSense publishers who are now happier with Publift.  Our publishers see about 43% of their revenue from other ad networks. Connect up to about 40 SSPs for the chance to plug in to many advertisers as possible. *Estimated figure derived from the average revenue distribution of Publift’s clients in July 2024.

Overwhelmed with changing adtech and policies?

Compliance, consent, cookies – we’ve got you covered. Publift’s mission is to guide publishers like you through the complexities of adtech. We simplify it for you.

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Skip the queue and go live in minutes

Instantly add a new format or change key values and sizes with remote injection. Our UI allows you to toggle changes without needing to wait in the dev queue.

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Want to know if Publift is the right partner for you?

If you’re making over 2,000 USD in ad revenue, we can’t wait to welcome you!

Recent awards

Why You Should Choose Publift

"I recently only monetised my sites with AdSense, but I have switched over to Publift and have seen a major revenue increase! It was super easy to move over from AdSense to Publift because of their amazing team. They always answered my questions super fast, and even jumped on a few calls with me to help me integrate their ads into my site. I can’t wait to work with them in the future, I would definitely go with Publift if you’re looking for an ad company to partner with."

Chris & Jerry, 

Owner & Founders
SammyCheez.com

Why Publift?

With existing partner

Single demand

Managing everything yourself

Static ad delivery to your
diverse traffic

Hard to reach customer
support

Lacking brand safety

Limited formats and
optimisations

With Publift

Access to about 40 more premium
ad partners bidding for your ads

Get the benefit of big tech
without hiring an adops team

Personalised ad ops unique to
your users and business

Get access to the team at
Google - we're a GCPP

Strong brand safety measures - block
competitors and inappropriate content

Unlock more revenue with A/B
Testing, custom formats and
an adaptive tag

Time is money. Looking to save both?

Skip approval chains and go live almost instantly with remote injection

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Do you track audiences in your DMP?

Activate data from your DMP and curate ad experiences based on your audience’s user journey. Our adaptive tag enables you to tailor your users’ experience based on logic parameters. Control the experience whether it’s their first or fifth time landing on your website.

Access more optimisations with Publift

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Maintain a robust CPM across all refreshed impressions, ensuring optimal ad revenue for your website! We automatically A/B test refresh rates for all ad units to ensure optimal refresh rate for your site.
Get paid what it’s worth. Fuse constantly adjusts and A/B tests auction rules across time so your ad inventory is always priced appropriately.
Not all auctions are the same. Get automatic and granular control over the header bidding auction with Fuse. Our auction optimiser enables bidders by ad unit Geography Bandwidth device, and time of day to ensure maximum yield. Load partners that are going to bid on your user, not take up bandwidth!
By thoroughly understanding your audience, we can use Fuse to programmatically build new auction strategies: improve monetisation, enhance page performance, and reduce waste. We take in a range of variables from user location, device type, bandwidth, and ad type to help maximise performance.
The Results?
‍Reduced bandwidth consumption, faster ads, higher viewability, and better user experience!

Customer Story

“Publift was able to help TI rapidly increase the value of our digital display inventory by implementing the Fuse tags. This allowed our ad ops team to manage the method in which we deliver our inventory on our pages.  We implemented lazy load to increase viewability which resulted in over-night increase of 85-100% in viewability.”

Paul Cook,
Senior Director Media Operations
Trader Interactive

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Case Study Highlights

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+230%
Revenue uplift*
Bustimes.org Saw a Whopping 230% Ad Revenue Uplift in 30 days*
Bustimes.org was a long-time Adsense customer and very happy with the control it provided. He keeps control of the strategy, but now with more revenue.
803%
Revenue uplift*
PAYE.net.nz Increased 803% in pRPM*
PAYE.net.nz reached out to Publift when they needed to fill a revenue gap after a direct advertiser of theirs pulled out. With our partnership, display ads now account for 90% of the site's revenue.
183%
Revenue uplift*
Trading Card Database grew 183% in Net Revenue*
We partnered with The Trading Card Database to rectify their issues with AdSense. With the right optimizations, we were able to ensure that high quality ads were served consistently, resulting in a massive 247% uplift in page RPM and a 182% increase in NET revenue.
*Publift’s performance depends on a range of factors, including market conditions, audience attributes and website implementation. These figures reflect results achieved by a specific customer, but Publift does not represent or guarantee that other clients will necessarily achieve similar results.

No dev work needed

With the implementation of a single tag, there’s no development work needed. Once we get your approval, our team of experts will work in the background to launch optimisations, so you can relax and focus on your content.

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Make the switch today

If you’re making over 2,000 USD in ad revenue, we can’t wait to welcome you!
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