The programmatic essentials series.
Watch Publift's AdTeach video and learn the 4 C's: CPC, CPM, CPA & CTR.
March 18, 2021
Learn what a Supply Side Platform is and how SSPs work in our AdTeach video.
December 21, 2020
Learn all about header bidding and how it works in Publift's AdTeach series.
December 16, 2020
PMP deals can maximize the amount of revenue publishers get for impressions on their site. Learn more about the private marketplace on Publift's blog.
December 15, 2020
Check out our ultimate guide to programmatic advertising and learn the benefits for publishers and advertisers.
December 14, 2020
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