An educational series brought to you by the guys at Publift to help you understand the ins and outs of programmatic.
Watch Publift's AdTeach video and learn the 4 C's: CPC, CPM, CPA & CTR.
January 5, 2022
A supply-side platform (SSP) is an adtech platform used to coordinate and manage digital ad inventories. Here’s everything publishers need to know in 2022.
May 4, 2022
Learn all about header bidding and how it works in Publift's AdTeach series. 5 key reasons publishers should enable header bidding on their sites.
December 23, 2021
Everything you need to know about the benefits of private marketplaces for publishers and advertisers alike.
March 31, 2022
Programmatic advertising is the process of automatically buying and selling digital advertising space. It’s a smarter, faster alternative to manual advertising.
March 2, 2022
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