Programmatic Ad News | Company Updates

AdSense vs MonetizeMore vs Publift: Who Pays Better in 2023?

We break down the differences between AdSense, MonetizeMore, and Publift to help publishers understand which platform best suits their needs.

Publift

September 4, 2023

CPM vs RPM: The Differences Publishers Should Know

Though sometimes used interchangeably by publishers, CPM and RPM are two different publisher metrics. This guide breaks down the two metrics in detail.

Publift

April 6, 2023

5 Best Programmatic Advertising Platforms for Publishers in 2023

Programmatic ads help publishers maximize revenue.This list of the 5 best programmatic advertising platforms helps publishers choose the best one for their needs.

Publift

April 4, 2023

Media.net vs AdSense vs Publift: Which Is Better in 2023?

We compare three of the best paying CPM ad networks to discover which one provides publishers with the most features, services, and ad revenue.

Publift

March 29, 2023

Advertising in the UK: Landscape, Statistics and Facts

Learn about the UK's advertising industry, from digital ad growth to popular media types, and traditional vs digital ad effectiveness.

Publift

March 27, 2023

Advertising in the US - Statistics and Facts

Discover valuable insights and data on US advertising trends that will help you to optimize your ad campaigns.

Publift

March 13, 2023

Mediavine vs AdSense vs Publift: Who Pays Better in 2023?

If you’re a publisher looking to monetize your website, this comparison of Mediavine, AdSense, and Publift should help you decide which best suits your needs.

Publift

March 12, 2023

Google Adx Vs Admob: Which Is Better?

Google AdX and AdMob are among the most sought-after ad monetization platforms. This guide helps publishers choose the one that best suits their needs.

Publift

March 11, 2023

5 Best AdThrive Alternatives for Publishers in 2023

Looking for the best AdThrive alternative to monetize your site? This list guides you through the best alternatives along with the pros and cons of each.

Publift

February 20, 2023

Google AdMob vs Adsense: What’s the Difference?

This detailed guide to ad networks explains the difference between Google AdMob and AdSense, to help you in choosing the best network for your needs.

Publift

February 14, 2023

5 Best Alternatives to Third-party Cookies

Explore the five best alternatives to third-party cookies to begin your transition to cookie-less advertising as third-party cookies are phased out in 2024.

Publift

February 9, 2023

History of Advertising: How Did Advertising Create Markets?

For those curious about the history of advertising, join us as we explore the industry’s origins, evolution over the years, to what’s in store for the sector.

Publift

January 10, 2023

10 Examples of Fallacies in Advertising

Join us as we explore some examples of fallacies in advertising and discover the 10 most common ones so you figure out what’s best for your upcoming campaigns.

Publift

December 29, 2022

Ezoic vs. AdSense vs. Publift: Who Pays Better in 2023?

Before choosing between either Ezoic, AdSense or Publift, check out this detailed guide into each network’s features and ease of use.

Publift

November 14, 2022

5 Highest Performing AdSense Banner Sizes and Formats for Publishers

Picking the right banner sizes can make a big difference in your ad metrics. Read on to find out about the five highest performing adsense banner sizes and formats for publishers.

Publift

November 12, 2022