Unified ID 2.0 is one of the ad industry’s solutions to the end of third-party cookies. Read how this solution aims to secure the future of digital advertising.
June 28, 2022
New to video header bidding? Not sure where and how to start? Here’s a simple all-you-need-to-know guide that can benefit every publisher.
Here’s our list of 93 essential in-app advertising statistics for 2022. Read and discover the perfect solution to maximize your ad revenue.
June 24, 2022
Ad mediation is a monetization strategy publishers and developers can use to cohesively manage multiple ad networks and increase ad revenue. Learn more here.
June 3, 2022
Click spam is a type of digital ad fraud that wastes ad budgets through fake clicks. While it is a serious problem for digital advertisers, it can be tackled.
June 17, 2022
Picking the right SSP to match your needs can be a time-consuming and tricky business. Here we have listed 24 best SSPs for publishers with all information you'll need.
June 6, 2022
Here are the best affiliate networks for publishers in 2022. Become an affiliate publisher and take your revenue to the next level.
Here are the best ad servers for publishers in 2022. Check from a wide range of the best open source, self-hosted, third-party and custom ad servers
Video ad networks allow publishers to connect with thousands of buyers so that video ad impressions are transacted.
First Input Delay (FID) is an important, user-centric metric for measuring load responsiveness. Learn what is FID and how to fix FID issues on your site.
Largest Contentful Paint is an important, user-centric metric for measuring perceived load speed. Check out Publift's guide to understand in detail.
March 4, 2022
What is CLS, and step by step guide on how to fix Cumulative Layout Shift issues in WordPress or any other site.
Malicious advertising, or malvertising, poses a huge threat to the entire digital advertising landscape. Protect your site from malvertising with our complete guide.
This article covers everything publishers need to know about ad tech, from the history to the main types of software available in their journey to monetization.
April 5, 2022
This article discusses the psychological phenomenon of banner blindness- and what publishers can do to overcome it.
April 4, 2022
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