Meta Description: Are you a publisher who is new to Google Publisher Tags? Our guide to GPT will help get you started using GPT to serve ads and start monetizing your content today.
May 31, 2021
Google has officially announced that Core Web Vitals will be a key search engine ranking factor in 2021. Read on to find out how to prepare your website.
May 28, 2021
If you're looking to expand your audience reach and monetize a new product, consider these top video ad networks for publishers curated by Publift.
May 26, 2021
Our complete guide to AMP ads covers how publishers can leverage the AMP framework to improve ad speed and increase their advertising yield for maximum ROI.
May 17, 2021
Over the past ten years, affiliate marketing has become a multi-billion dollar industry. Here are the top affiliate networks to join in 2021.
April 27, 2021
With so many ad server platforms to choose from, which is the right one for your business needs? Here are Publift’s top picks for 2021.
April 19, 2021
Here are 7 mobile ad networks publishers should consider for your app or site. Learn how to choose the right one for your needs.
March 25, 2021
There are plenty of effective strategies publishers can use to optimize your advertising yield as your business grows. Learn how you can too.
March 5, 2021
Amazon Publisher Services has grown to become the second largest ad exchange network. Here's Publift's guide for publishers.
Digital Ad Operations relates to all systems that enable you to establish, plan, execute and improve ad campaigns. Read on to learn more.
February 16, 2021
We're seeing a trend of publishers moving away from infinite scroll. Learn the pros and cons of each and decide which is best for your setup with our guide.
January 12, 2021
Is it time to switch to a universal ID? Learn about the types and benefits of a universal ID solution for publishers and marketers.
September 21, 2020
Have you ever heard of malvertising? Or have you actually been affected by it? Read on to learn how to fight malvertising and protect your users.
July 23, 2020
Publift CEO Colm Dolan and James Prier, GM of Beachgrit chat with IAB Australia on programmatic advertising and the changing tides for online publishing.
December 16, 2019
Content that endures is content that continues to meet user needs, month after month, if not year after year. Find out how to keep your content relevant.
June 24, 2019
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