Type of Ad
What is a Multiplex Ad?
A Multiplex Ad is an ad stack featuring multiple ads, offering more content relevant to the website’s users, and potentially increasing page views.
Why Multiplex Ads?
This is a great ad unit for content sites in particular. It’s layout mimics content suggestion modules commonly found at the bottom of articles. Multiplex ad units command a good CPM
due to higher than average CTRs
and user engagement compared to a standard banner.