AdTeach
An educational series brought to you by the team at Publift to help you understand the ins and outs of programmatic.
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The Ultimate Private Marketplace Guide for Publishers
3 mins watch
The Ultimate Private Marketplace Guide for Publishers
Everything you need to know about the benefits of private marketplaces for publishers and advertisers alike.
Adtech Industry
Monetisation Strategy
Publishers
Publisher Resources
All
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Layout Teardown: Episode 2 - TimeAndDate.com's Success: Mastering Functionality & Monetization
20 mins watch
Layout Teardown: Episode 2 - TimeAndDate.com's Success: Mastering Functionality & Monetization
In this week's episode, we're taking a look at Timeanddate.com, a transactional website where users can calculate dates, check the time, weather and dates across the world.
Adtech Industry
Publishers
Insights
All
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Layout Teardown: Episode 1 - Daily Mail Ad Layout Strategy & Programmatic Advertising Walkthrough
34 mins watch
Layout Teardown: Episode 1 - Daily Mail Ad Layout Strategy & Programmatic Advertising Walkthrough
We're taking a look at Daily Mail, a popular news tabloid website in the UK, US and Australia. Ben and Brock talk through the reasons behind Daily Mail's page RPM strategy, the ad units on desktop on mobile, and their ad loading setup.
Publishers
Adtech Industry
Insights
All