Ad Refresh is a Great Way for Publishers to Increase Their Advertising Revenue. This article covers the how, why, when, and where of Ad Refresh for maximum ROI.
Meta Description: Are you a publisher who is new to Google Publisher Tags? Our guide to GPT will help get you started using GPT to serve ads and start monetizing your content today.
Our guide to ad blocking tech covers the basics of ad-blocking, how it works and what publishers can do after detecting ad blockers.
Discover how Core Web Vitals affect ad revenue. Get the latest benchmarks, publisher-specific fixes for LCP, INP, and CLS as a complete playbook.
Our complete guide to AMP ads covers how publishers can leverage the AMP framework to improve ad speed and increase their advertising yield for maximum ROI.
An ad tag is a piece of code that is inserted within a web page to define where and what ad will be displayed. Here is everything digital publishers need to know about ad tags.
Bot traffic, or non-human traffic, is a major contributor to digital ad fraud. Learn what it is and how to stop it from targeting your website.
We’ve drawn up a complete guide for Google AdSense arbitrage, including commonly asked questions and best practices for publishers.
Learn the benefits of VAST tags and how to create them to serve fast, reliable video ads.