Publift, is the brainchild of two top-notch tech executives Colm Dolan and Tobin Page with over 10 years of digital ad experience at Google.
January 25, 2021
Publift has been appointed the programmatic and digital agency for Australia’s largest free independent stock market trading forum for ASX investors, Hotcopper.
November 19, 2020
After a rigorous enrolment process, Publift has been accepted into Google’s Certified Publishing Partner Programme in AUNZ.
Publift was delighted to present to some of New Zealand’s biggest publishers (Fairfax, Bauer) and advertisers in their Digital Overview conference.
Did the rapid adoption of header bidding and its impact on revenue blindside Google? Find out more about Google's response.
June 7, 2021
As a key channel partner of Rubicon Australia – our team was invited to attend their regional summit to get an insight on what's happening in the market.
In December, Publift held our first Pubcomm event. Pubcomm was a meetup aimed at local SMB publishers eager to learn, share and explore new ideas.
We’re honoured and proud to have been selected as a finalist in this year’s Irish Australian Business Awards for Start-Up for the Year.
Last week, Publift hit Melbourne to host our second PubComm event. We spoke to publishers about Publift's Fuse product and new projects we're working on.
Google’s Exchange Bidding has landed! Having rolled out the beta version across our publishers, the results are better than we could have imagined.
Publift hosted an informal “PubChat” with Melbourne’s leading online publishers. It was a great opportunity to get to know our clients on a personal level.
Following the success we had at our first PubChat event hosted in Melbourne last month, we did the same in our home town of Sydney.
Publift participated in the Cancer Council's 'Australia's Biggest Morning Tea' to support those who have battled and continue to battle with cancer.
Last week Publift had the awesome opportunity to host a livestream event alongside Google & Acqua Media.
At face value you might say that sport and work are two polar opposite domains; sport is a weekend activity with your friends, and work is, well, work.
Take a look at how we celebrated Halloween here at Publift!
We talk a lot about how we can be more environmentally friendly. During National Recycling Week, we looked at ways to cut down on waste in the office!
In today’s digital climate, businesses are promoting themselves through film and video content. We've got tips on cost-effective equipment you can use.
After a year of working hard, we spent an afternoon celebrating and toasting to the year gone by. Thanks 2018, you were brilliant.
Google recently published a case study outlining our journey and success in the implementation of Exchange Bidding, delivering 40% higher CPMs for clients.
We joined UnLtd in the fight for a better future for young Australians, using financial and cultural influence to create significant positive change.
Learn how to leverage Google DoubleClick for Publishers (DFP) ad management platform for maximum return on your advertising dollar.
With over 120 attendees, $55k raised and a number of big-name sponsors on the list, UnLtd.’s inaugural Big Kahuna Surf Competition was a huge success!
1 in 2 Australians are diagnosed with cancer before 85. The Cancer Council is on a mission to change this, and we pitched in to donate to the cause.
Content that endures is content that continues to meet user needs, month after month, if not year after year. Find out how to keep your content relevant.
The Publift Team were thrilled to be part of the Google Ad Exchange Bootcamp in the Tattersalls Club in Sydney CBD on Thursday 18th February, 2016.
Publift had the awesome opportunity to once again be a part of the annual Google Ad Exchange Bootcamp.
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