Though sometimes used interchangeably by publishers, CPM and RPM are two different publisher metrics. This guide breaks down the two metrics in detail.
September 1, 2023
We compare three of the best paying CPM ad networks to discover which one provides publishers with the most features, services, and ad revenue.
September 13, 2023
If you’re a publisher looking to monetize your website, this comparison of Mediavine, AdSense, and Publift should help you decide which best suits your needs.
This detailed guide to ad networks explains the difference between Google AdMob and AdSense, to help you in choosing the best network for your needs.
Explore the most profitable AdSense niches that can boost your ad earnings and discover how you can find your own lucrative niches.
September 11, 2023
Publishers looking to monetize their content through Google AdSense need an in-depth understanding of how it works. This detailed guide explains everything you need to know.
Ad blockers can seriously derail a publisher’s ad revenue potential. Learn about different strategies that can help you monetize Adblock traffic.
With so many publishers relying on ad revenue to keep the lights on, it’s crucial to understand which are the best ad networks for publishers and why.
September 15, 2023
vCPM is used to determine how many people see a web page’s ads.Check out our five strategies to improve vCPM.
This detailed guide lists the top 27 AdSense alternatives publishers should consider when looking to increase their ad revenue
September 21, 2023
The rising trend of mobile games calls for the best gaming ad networks. Here is a list of the best gaming ad networks created by Publift.
Selling ads on a website has many benefits. Understand how selling ad spaces help publishers and what are the best ways to sell ad space on your website.
August 29, 2023
Here is a list of 10 best high CPM ad networks for publishers in 2023. Check high performance CPM networks to skyrocket your ad revenue.
What is the Difference Between DSPs and Ad Networks? Learn about the benefits and specificities of Ad networks and DSPs and how buying from both is different.
June 12, 2023
Target CPM or Cost Per Mille in Google Ad Manager is a relatively new bidding strategy. Learn how experts at Publift can elevate your ad game.
July 23, 2023
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