People of Publift: Celebrating our Amazing Publifters!
Today, we're shining a spotlight on a fantastic member from our Dublin office, Nênci Obregon, our Senior Account Manager at Publift. Nênci is on a mission to boost the success of our publishers by ensuring that she's always delivering the highest standard of service.
She's generously shared her insights on Account Management at Publift and how she's embraced our unique culture, even though our offices are spread across the globe!
"We work with an incredibly diverse range of publishers, and every day we learn something new about them. Regular catch-ups, getting to know the people behind these amazing sites, and exploring opportunities are all incredibly rewarding."
- Can you share with us a typical day in the life as an Account Manager at Publift?
Every day has been quite unique which makes for a lot of the discoveries and exciting projects I am involved in. With offices in a few parts of the world, the morning check-ins are in full steam, from emails and comms from colleagues to industry wide releases and client’s follow ups. Top priority tasks are usually accompanied by performance overviews, a few reports, and proactive actions that facilitate monthly planning and new opportunities for our clients. These would be my key points, it is a lot less linear path than I am making it look like.
- How does the Account Management (AM) team work with publishers?
The AM team is a highly skilled team focused on building success to our largest Publishers. As the face of Publift for all things related to publishers, we work closely with stakeholders both inside and outside the company to ensure we consistently deliver the highest level of service. In many ways, we succeed by simply doing what our job title suggests: managing accounts to the best of our abilities. When I joined the team, I was truly impressed by the level of care and commitment. Working in such an inspiring and culture-rich team is a real privilege.
- What are the frustrations from publishers recently?
The ever changing landscape can be quite frustrating for Publishers. Somehow the industry can make these changes sound like rocket science that requires a great amount of development time that many of them do not avail. Publift’s drive is to simplify and support our Publishers to evolve in these dynamic environments with the right amount of resources be it the best ad technology to grow ad revenue, ad policies and frameworks, site latency, viewability and other optimisation or just planning for the future.
- What do you enjoy the most while working with publishers?
We work with an incredibly diverse range of publishers, and every day we learn something new about them. Regular catch-ups, getting to know the people behind these amazing sites, and exploring opportunities are all incredibly rewarding. One of the most memorable moments was my first client introduction with Publift, which allowed me to travel to Portugal and meet the client and their team in person.
- Tell us your recent TMIs (too much information)!
I have spent an insane amount of (spare) time playing solitaire on my phone. Daily challenges just don't cut it anymore!
Publift is growing, and we're looking to expand our team in the Dublin office as we embark on an exciting onboarding journey. If you're keen to experience the vibrant culture at Publift, be sure to check out our open positions!