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IAB Standards and IAB Standard Ad Sizes

Gain expert insights and best practices to maximize revenue and stay ahead in online publishing with our IAB standards for publishers guide.

In-App Header Bidding - Your Guide to Maximizing CPM

Learn how to implement in-app header bidding and increase your app's revenue with the ultimate guide.

Key-Value Targeting in Google Ad Manager: What You Need to Know

Unsure how to target specific users better? Learn about key-value targeting in Google Ad Manager and how to get started.

Media Making the Difference with UnLtd. Big Kahuna Surf Comp

With over 120 attendees, $55k raised and a number of big-name sponsors on the list, UnLtd.’s inaugural Big Kahuna Surf Competition was a huge success!

Irish Australian Business Awards Finalist: Start Up of the Year

We’re honoured and proud to have been selected as a finalist in this year’s Irish Australian Business Awards for Start-Up for the Year.

Interview with OzBargain on How Publishers Should Prepare for Black Friday

Publift interviews Scott Yang, founder of OzBargain, on how the team prepares for Black Friday and how other publishers can maximize their ad revenue during this period.

Introducing Pubcomm – Publift’s very own Publisher Community

In December, Publift held our first Pubcomm event. Pubcomm was a meetup aimed at local SMB publishers eager to learn, share and explore new ideas.

Largest Contentful Paint: What You Need to Know

Largest Contentful Paint is an important, user-centric metric for measuring perceived load speed. Check out Publift's guide to understand in detail.

How to Increase Time Spent on Your Website: 5 Key Strategies

Increase your website's user engagement with strategies to boost the average time spent on your pages. Learn how to keep visitors interested!

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