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Our Amazon Publisher Services guide covers services offered by Amazon for publishers, advantages, what type of publishers would suit and how to get started.

Ad fraud is a consistent problem in digital marketing, costing over $6.5 billion annually. Find out how ads.txt can help protect your website.

This guide discusses the fundamentals of A/B testing, the benefits of A/B testing for Publishers, and how to address some of the related challenges.

Programmatic direct is a direct deal between advertiser and publisher. Understand in detail how programmatic direct can benefit your business.

Discover key examples of misleading advertising and their impact on ethics and legal standards in advertising.

A complete guide to optimizing ad placements for digital publishers. Learn new techniques, optimize existing placements and maximize ad revenue.

At face value you might say that sport and work are two polar opposite domains; sport is a weekend activity with your friends, and work is, well, work.

In today’s digital climate, businesses are promoting themselves through film and video content. We've got tips on cost-effective equipment you can use.

Want to know the Publift requirements? Here are some factors we consider: monthly revenue, site pageviews, genuinity and consistency of traffic, and type of content.