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Google recently published a case study outlining our journey and success in the implementation of Exchange Bidding, delivering 40% higher CPMs for clients.

Publift has been appointed the programmatic and digital agency for Australia’s largest free independent stock market trading forum for ASX investors, Hotcopper.

In December, Publift held our first Pubcomm event. Pubcomm was a meetup aimed at local SMB publishers eager to learn, share and explore new ideas.

vCPM is used to determine how many people see a web page’s ads.Check out our five strategies to improve vCPM.

Welcome to the Publift Scoop for October! Stay up-to-date on industry news, product updates, and see what Publift has been up to in the press.

As a key channel partner of Rubicon Australia – our team was invited to attend their regional summit to get an insight on what's happening in the market.