Close icon to exit the modal
Search icon

Latest

Your one-stop-shop for publisher resources, vlogs and ad tech industry news.
All
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Amy Jansen-Flynn on Proving Incrementality, Navigating Identity, and the AI Revolution in AdTech — Media Tech Talk, Part 2

Publift MD Amy Jansen-Flynn maps out identity and AI strategies within Fuse, warns against untested adtech, and shares her framework for scaling global team culture.

Amy Jansen-Flynn on Leading Publift, Publisher Monetisation, and Building a Career Across the Whole Ecosystem — Media Tech Talk, Part 1

Publift MD Amy Jansen-Flynn joins Media Tech Talk to discuss leading founder-led transitions and managing monetisation for over 900 publishers.

Publift Expands Auction Optimisation with RISE Integration

Publift has integrated RISE into Fuse, adding a new layer of AI-powered auction optimisation for publishers.

Publift Becomes a GCPP Premier Partner

Publift has been recognised as a GCPP Premier Partner, reflecting our expertise, scale, and commitment to delivering sustainable monetisation for publishers.

Case Study | Optimising Bidder Configurations: The Trade Desk’s OpenPath

Publift tested The Trade Desk’s OpenPath to measure its impact on publisher revenue and auction quality. The experiment delivered higher eCPMs and a 2.3% revenue lift, showing how optimised bidder configurations improve programmatic performance.

Publift is Now An Official IAB UK Member

Publift becomes an IAB UK member, improving programmatic outcomes for publishers and strengthening our industry presence with direct insights.

MonetizeMore vs Freestar vs. Publift: Who Pays Better in 2026?

MonetizeMore vs Freestar vs Publift - Find out which one suits your needs best for maximizing your ad revenue.

Scam Alert: Fake Websites and Messaging Tactics Impersonating Publift

We've received multiple reports of websites and direct messaging profiles falsely claiming to represent Publift.

Data-Driven Curation: Leveraging Audience Insights for Superior Ad Performance

Looking for improved ad results? Data‑driven curation optimizes your inventory and targets your audience effectively.

Brock Munro
16
mins read

Publift Scoop

Publift Scoop

Sign up to the Publift newsletter for all the latest news, updates and insights from across the industry.
Sign up