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Publift has integrated RISE into Fuse, adding a new layer of AI-powered auction optimisation for publishers.
Understanding bid shading is key to deciding whether first-price auctions are better than first-price auctions for your ad inventory. Pro tip: they are!
Apple's SKAdNetwork was created to measure campaigns, focusing on privacy. It's now set to become the future of measuring mobile ad campaigns without IDFA.
Discover what is behavioral targeting and how it can help create effective ad campaigns as well as what the phasing out of cookies means for the practice.
Welcome to the Publift Scoop for November! Stay up-to-date on industry news, product updates, and see what Publift has been up to in the press.
Discover how Publift’s identity solutions help publishers maintain ad revenue and relevancy in a cookie-less world using first-party data and contextual targeting.
Want to load ads without slowing down your site? Here are nine tips to help you overcome slow load times and maximize ad revenue.
Use our website traffic checker to analyze your site's performance. Get key metrics and insights to drive your online growth.
Finding the right high ticket affiliate program can be challenging. This article lists the best high paying affiliate programs of 2026.
