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In this article you'll find out about the impact of the COVID-19 pandemic on your revenue for April, as well as the effects on globally declining CPMs.
Publift tested The Trade Desk’s OpenPath to measure its impact on publisher revenue and auction quality. The experiment delivered higher eCPMs and a 2.3% revenue lift, showing how optimised bidder configurations improve programmatic performance.

Publift CEO Colm gives an update on the year so far including a rise in CPM, the pros and cons of working from home and how we're staying connected.

Improve your affiliate marketing game in 2026 by using effective strategies to increase revenue and engage your audience.

1 in 2 Australians are diagnosed with cancer before 85. The Cancer Council is on a mission to change this, and we pitched in to donate to the cause.

In this article CEO Colm Dolan gives an update on the second quarter of the year and June CPM rates, including the impact of COVID-19.

Publift CEO Colm gives an update on CPMs and how our team of Publifters are working to minimize the impact of COVID-19. Check out the latest insights.

The rising trend of mobile games calls for the best gaming ad networks. Here is a list of the best gaming ad networks created by Publift.

Selling ads on a website has many benefits. Understand how selling ad spaces help publishers and what are the best ways to sell ad space on your website.



